5 Free Online Tools to Boost Your Marketing EffortsIf you have a business in Key West then you know it is important to be on the web. But being on the web is not enough, competition is fierce in the Keys so you have to market yourself aggressively so customers can find your business. Marketing a business, whether large or small, can be time consuming and hard work, especially if you are doing it all yourself. Finding ways to reduce the amount of time and effort you need to put into your marketing campaign increases your chances of success. There are several free tools available to help make life easier and boost your marketing efforts.

Alexa.com

No we aren’t talking about the Amazon’s Alexa Dot that you talk to in your home – we are talking about the online site (also owned by Amazon) Alexa, which can provide you with information and statistics about your competitors and their websites, and can be extremely useful for planning your marketing strategy. Using Alexa, you can analyze trends in the successes and failures of your competitors. You can also find demographical information about the visitors and regular users of other websites, which helps you to identify patterns in your intended audience, as well as gain insight into the websites they already use.

Google Keyword Planner

The Google Keyword Planner is one of the most useful tools available for gaining insight into popular search terms and customer search patterns. The Google Keyword Tool helps you to analyze the search terms used by customers, which can provide valuable insight that enables you to tailor your content and keywords to reach your intended audience.
Not only can you find out what people all over the world are searching for, you can also narrow it down to searchers in a specific country or region. This can help you to determine what local people may be interested in. All of this information can prove valuable when planning your marketing strategy.

HootSuite

HootSuite enables you to manage your social media accounts and monitor what other social media users are saying about you. Using HootSuite, you can post updates and messages to all of the major social media websites, such as Facebook and Twitter, as well as reply to questions and messages from other users.
You can also schedule messages to be sent at specific times, share images and post links to your account. HootSuite also offers the ability to manage your account from multiple devices, including your smartphone, tablet or laptop, and view statistical information about your followers or fans.

Google Alerts

Google Alerts have a range of useful purposes for business owners. Using Google Alerts, you can set alerts for information, news and content related to specific search terms and keywords. You will then receive an email whenever the requested information is added to the Internet. This has a number of uses for your marketing campaign. You can set alerts to inform you whenever someone mentions your company, products, services or marketing campaign, enabling you to monitor what people are saying about you. It can also provide insight into how well your marketing campaign is being received. In addition, you can use Google Alerts to monitor the competition, industry news and social media related to your area of expertise.

Majestic SEO

Majestic SEO provides detailed information about backlinks to your website, allowing you to find out which websites are linking to your own. The free version of Magnetic SEO gives you a vast array of useful tools that allow you to analyze links and compare your website to those of your competitors. There is a limit to the amount of links you can analyze with the free version, but a paid version is available for those needing unlimited link analyses.

MOZ

We wanted to throw in one last option for you, however this one is not free: MOZ is one of the top ranked SEO Tools out there used by experienced SEO Managers that offers suite of great services you can use to audit & analyze your site, find keywords to help you rank, provides detailed information about backlinks to your website, allowing you to find out which websites are linking to your own and can track your ranking. It also has lots of reporting features that are invaluable when determining your sites success. It is a paid for service and can be expensive but well worth the marketing money if you are serious about your websites SEO.

Hot Key West Business Opportunities

Are You Looking for Commercial Property in the Florida Keys?

Use our site to search commercial real estate in Key West and all of the Florida Keys. Unlike the “big name” sites out there, our site is directly connected to our local MLS and is updated with new properties every HOUR. By creating a Property Manager account you can stay on top of the newest businesses that go up on the market and get Price Change alerts so you can stay ahead of other buyers and beat them to the best deals!
In the meantime, check out these 1-click searches:

Newest Key West Commercial Properties on the Market

One of a kind Investment & trophy property in Key Largo.This is a State of the Art security facility and very few properties comparable anywhere in the Keys. Property is leased & guaranteed by the Federal Government. Newly constructed in 2016, concrete building & interior improvements were designed and specially built for US Customs & Border Protection. This is their main office in Key Largo. Main property is fenced with private levered gate and secure with restricted access. Paved parking lot. Property totals 1.5 Acres with 1/2 acre of unbuildable hardwood hammock. 6,674 sf. building has 5,177 sf. of net leaseable area & is a concrete bunker. Poured CBS construction, Bullet proof windows, Kevlar lined walls, enhanced video surveillance, elevator, fully ADA compliant with full elevator. Propane Generator with automatic transfer backs up entire building.Full service lease started June, 2017, five years with one five year option. 2 years remain on existing term and then rent to be substantially increased for a new lease. This is a full service lease. Landlord responsible for certain maintenance & Tenant reimburses Landlord base rent and those operating costs.Tenant also pays Real Estate Taxes and Insurances. One could not replicate this building or its features in today's market. $3,500,000 Active

101350 Overseas Highway KEY LARGO, Florida

2 Baths 6,674 SqFt

Tranquil ''Old Keys'' style marina nestled on a rare 1 + acre Oceanside lot with many possible uses! Deep water protected harbor with 18 large boat slips that can handle 50+ ft. yachts. Approach depth approx. 6 ft.+ at high tide with clearly marked channel. Successful Boat Rental Business with 17 Boats included in the sale. Lucrative Vacation Rental Business with (10) Aqua Lodges and 1 houseboat also included. Water, New 30 Amp and 50 Amp electric at each slip. Fuel dock, concrete building w/office, ship store, workshop, and garage/storage. 2 Outdoor Showers, 2 Bath houses with indoor showers, stalls, and dressing area. New Waste / Pump Out Station, and fuel station. An additional separate concrete building used for storage on North side of property. Private marina, Must call for an appointment and sign an NDA/CA for more information. $9,750,000 Active

200 Treasure Harbor Drive ISLAMORADA, Florida

4 Baths 1,069 SqFt

Prime retail location on busy 300 block of Duval St. Good visibility in the 6 unit strip center located at the corner of Eaton St.Unit E is approx. 800 sf. and has been totally renovated including new flooring, ceilings, lighting and AC fixtures. Exterior of the entire building has been renovated as well. Private ADA compliant half bathroom. Ample customer and employee parking in the rear. Great mix of tenants including Wendy's, Kermits Key Lime Pie store, Nitro Ice Cream and Mystic Lobster Roll. Potential for retail or small restaurant. Tenants to pay their own Utilities incl. Electric, Water and Trash.Base rent is $80/sf. plus current NNN estimated at $24.50/sf. plus sales tax. Total rent is $104.50/yr x 800 sf. + $83,600/yr. or $6,966.67/mos. plus sales tax.Interior photo's coming soon. $5,334 Active

335 Duval Street E KEY WEST, Florida

2 Baths 6,495 SqFt

Prime Commercial Investment property in the heart of Big Pine Key at MM 30. Commercial zoning allows for many other Commercial uses. Large lot is 20,150 sf. or just under 1/2 Acre. Good visibility with 120' of frontage on Overseas Hwy x 167' deep. There is some parking in the front of the property and within FDOT right of way. Also, large vacant land in rear of building for possible added income with parking, equipment storage or may be potential for additional building. Current CBS single story building is 3,200 sf. Formerly divided up into a 6 unit strip center it is currently fully occupied by 4 tenants. Each tenant is mos. to mos., or soon will be. Leases have been short term and tenants paying below market rents. First time on the market since current owner purchased property in 1977! $1,150,000 Active

30200 Overseas Highway Big Pine, Florida

3,200 SqFt


[button size=”large” url=”https://homes.floridakeyscommercial.com/i/newest-commercial-properties-for-sale-in-key-west-fl” expand=”true” color=”#dd3333″]View All[/button]